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Dolce & Gabbana
Disco Drip Collection
Dolce&Gabbana airdropped twenty bespoke metaverse wearable to their NFT holders. After the drop, Tangpoko created a series of social media posts featuring herself and other community members wearing the designer clothing and released them on social media over 48 hours. She also threw a Dolce & Gabbana pop up party at Dollhouse. D&G got as many sales in those 48 hours as the previous 10 days before that, and had the third highest day in sales outside of their two launch days, selling 76 items in one day, compared to their previous high record of 19 in one day.
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